IBC 2018: The Wrap-Up

September 19, 2018
tags: Blog, Sapphire, Mocha Pro, Continuum

We can’t believe IBC has already come and gone. We had a blast introducing our soon-to-be-released 2019 product line to the European broadcast community. Cheers to everyone who swung by our booth, including that Flame Artist who came all the way from South Africa!

Our product team was busy demoing the upcoming releases of Mocha Pro 2019, Continuum 2019, and Sapphire 2019. We loved hearing all the buzz from our users (and future users) regarding Mocha Pro’s new Magnetic Spline tool, Continuum’s Particle Illusion reboot, and Sapphire’s brand new Lens Flare Designer. All 3 new products coming this fall!

Ross Shain demos Mocha Pro at IBC

(Ross Shain, Chief Product Officer, gives a one-on-one demo of Mocha Pro)

Peter McAuley demos Continuum at IBC

(Peter McAuley, Senior Product Manager, gives a demo of Continuum)

Brian Fox demos Sapphire at IBC 2018

(Brian Fox, Product Marketing Director, gives a demo of Sapphire)

Customers & Partners! It was great catching up with friends from Framestore, TV Globo, Discovery, NBC, the BBC, The Mill, Goldcrest, and lots more. We also had a chance to chat with our amazing partners including Adobe, Avid, Blackmagic, SGO, Filmlight, nucoda, and Magix. And we’d like to thank Dell and AMD for hosting us as guests in their booths.

Presentation at Adobe booth

Avid booth

Blackmagic Design booth


News! Our partner Adobe announced the new Mocha AE CC (coming this fall in the new Creative Cloud release). The GPU-accelerated update will include a new Mocha Essentials interface, Retina/high DPI support, and is now an integrated plug-in.


That’s a wrap on IBC 2018. Bye Amsterdam! It’s time to gouda out of here. 🤣 Until next year…

Amsterdam canals


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