Boris FX Announces Boris Continuum Complete 6 AVX for Avid DS
13 April 2009

Nearly 180 Visual Effects Filters for 64-bit Versions of Avid DS

Marlborough MA - April 14, 2009 - Boris FX , the leading developer of integrated effects technology for video and film, today announced Boris Continuum Complete 6 AVX for Avid DS (BCC 6 AVX for DS). Based on Avid's AVX 1 plug-in architecture, BCC 6 AVX for DS brings nearly 180 filters to 64-bit versions of Avid DS. The release features over 30 new filters including Pixel Fixer, DV Fixer, and Smooth Tone tools; Swish Pan, Cartoon Look, Pencil Sketch, and Water Color effects; and OpenGL-accelerated effects such as 3D Extruded Image Shatter, Damaged TV, Glint, Glare, Glitter, LED, Lens Flare, Lightning, Prism, Scanline, and Tile Mosaic.

"We are very happy to re-enter the DS plug-in market with a new 64-bit version of Boris Continuum AVX. Now Avid DS artists can use the same effects already found in Avid Media Composer and Symphony," commented Boris Yamnitsky, president and founder, Boris FX. "We plan to follow up with an AVX 2 version as soon as AVX 2 becomes available in DS. Customers who purchase BCC 6 AVX for DS will receive a free upgrade to the AVX 2 version."

New BCC 6 AVX for Avid DS Feature Highlights

Pricing and Availability

BCC 6 AVX for Avid DS will be available in May 2009 for an MSRP of $2,495 USD. Owners of previous versions of BCC AVX for DS may upgrade for an MSRP of $595 USD. BCC 6 AVX for DS is based on Avid's AVX 1 plug-in architecture. An AVX 2 version will be released as a free downloadable update for BCC 6 AVX for DS users as soon as AVX 2 support becomes available in Avid DS.

About Boris FX

Founded in 1995, Boris FX is the leading developer of integrated graphics and effects technology, delivering 3D compositing and vector graphic products for the broadcast, post production, film and multimedia markets. Boris products have grown to serve over 200,000 artists worldwide. The company's success lies in its ability to tightly integrate and leverage technologies through strong partnerships with industry-leading manufacturers such as Adobe, Apple, Autodesk, Avid, Grass Valley, Media 100, and Sony.